Data subjects: Users (e.g. website visitors, users of online services), interested parties, customers,
employees (e.g. employees, applicants, former employees), communication partners.
Purposes of Processing: Targeting (e.g. profiling based on interests and behavior, use of cookies),
Remarketing, Conversion Tracking, Interest-based and behavioral marketing, Profiling (Creating user
profiles), Conversion tracking (Measurement of the effectiveness of marketing activities), Web
Analytics (e.g. profiling based on interests and behavior), Web Analytics (Measurement of the
effectiveness of marketing activities), Web Analytics (e.g. profiling based on interests and
behavior).(e.g. access statistics, recognition of returning visitors), cross-device tracking (cross-device
processing of user data for marketing purposes), target group formation (determination of target
groups relevant for marketing purposes or other output of content), click tracking.
Security measures: IP masking (pseudonymization of the IP address).
Legal basis: Consent (Art. 6 para. 1 lit. a) GDPR), Legitimate interests (Art. 6 para. 1 lit. f) GDPR).
13. Appearances and offers in social networks and on online platforms
We are active on social networks in order to make our services and related information accessible to
a large number of people.
We would like to point out that the social media we use operate worldwide and therefore it cannot be
ruled out that your personal data may also be processed outside the EU. To ensure that your data
protection rights are also protected in the event of a transfer to third countries, a transfer will only
take place in accordance with Art. 44 et seq. GDPR.
We would also like to draw your attention to the fact that the respective platform operators may
process your personal data independently and merge it into user profiles. In some cases, this may occur
even if you do not have a user account with the respective social network. If you are registered as a
user with one of the networks, the use of the content provided by us will be evaluated and assigned
to your profile. This happens regardless of which devices you use to access the media. The purpose of
tracking and profiling is to offer you an optimal user experience and to place advertising tailored to
you - inside and outside the network. You can find out which techniques the respective operator uses
to process your personal data and which opt-out options you have in this regard in the corresponding
data protection declarations of the social network and in the further information (see below).
If you would like to make use of your rights as a data subject, we recommend that you contact the
respective operator of the social network directly. As a rule, fino data services GmbH does not have
access to the personal data processed by the respective operators.
fino data services GmbH receives personal data from the operators of social networks to the extent
that you allow this through the settings you have made in the network. The operator of the social
network may provide us with information such as your name, your user ID, your profile picture, your
network, your gender, your user name, your age or age group, your language, your country, your
friends list, your followers list and any other information that you have given your consent to provide
or that the social network provides to us (e.g. reports on interaction with our presence on the
respective platforms).
fino data services GmbH processes the personal data you provide in order to share your opinions with
your friends, followers or contacts in the associated social network and to optimize our presence and
its reach in social media. The processing is therefore based on our legitimate interests in reporting on
our offers and services and carrying out public relations / PR in general.
Types of data that are processed by you when you visit social networks (depending on the setting and
network) Master data (e.g. user name, name), contact data (e.g. e-mail address), usage data (e.g. usage
times, activities), content data (e.g. data provided by you, such as comments), metadata (device ID,
network and connection, cookie data
Data subjects affected by the data processing: The respective user of the social network or the device
owner with whose devices the service is used.
Purposes: Reporting, public relations / PR in general, tracking (e.g. provision of measurements, analysis
of surfing and user behavior), reach measurement (e.g. access figures, views).